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4th to 7th Floor, Pyi Myanmar Dept Building, Corner of Hledan and Insein Road, Kamayut Township, Yangon, Myanmar. |
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| Phone | : 527 798, 536 151 |
| Fax | : 525 740, 525 050 |
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: thurein.nyein@gmail.com
luthawynn@gmail.com |
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Retail audit provides continuous information on a wide range of marketing variables, which give the marketer an accurate and complete prcture of what is happening at the retail level, both nationally and regionally; for his own brands as well as those of his competitors. The data are normally provided on a quarterly basic with an option for weekly data.
Retail audit is a continuing measurement of product sales by defined category to
consumers. The category might be tobacco, detergents, canned soups or toothpaste. Though quite complicated in practice, the audit principle is simple and can be expressed in the following equation.
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Specialise in the continuous monitoring of the retail sales and other facts
Covering 1800+ retail outlets spread across 13 major cities
Purchase recording diary audited every two weeks
Monthly, Quarterly and Annual Reports available
collected the selected FMCG product categories related to: CSD, NCSD, Purified Drinking Water, HFD/MFD, Coffee/Tea Mix, Cereal Mix, Hard Liquors(Whiskey, Rum, Gin, BE), Beer/ Stout, Instant Noodle, Sweetened Condensed/ Evaporated Milk, Cigarette, Body Soap, Detergent, Toothpaste, Insecticide.
collected is based on observations from a sample of retail outlets which represents a very well defined universe of stores and on-premises and off-premises and checked inventories,
Prices and Schemes.
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